• Use Content Valuation models to aggregate business opportunities /risks across subscriber segments, regions and time periods
• Measure the size of the opportunity/risk, collectively and at an attribute level
• Reporting framework provides a dashboard view, monthly reporting and scenario planning and analysis tools
• Establish notifications and alerts for specific viewing events or subscriber actions

Develop Content & Viewing Solutions

• Identify the content and/or viewing actions available to resolve each opportunity/risk
• Evaluate content and viewing solutions according to ability to drive ARPU, retention and customer satisfaction
• Value, and size, the successful outcome of each solution

Content Prioritization & Marketing Campaigns

• Manage 1,000’s of solutions to mediate competing priorities and combine overlapping solutions across subscriber segments
• Reconcile content/viewing solutions with the subscriber/segment propensities
• Define content and viewing priorities for each subscriber segment, region, etc
• Create content prioritization campaigns across customizable storefronts and personalized marketing tactics
• Efficiently allocate marketing assets across top content priorities
• Track how segment attributes respond to content and marketing campaigns